We’ve all heard about that coveted upsell. What about the potential of a downsell?

A potential which is often wasted. Most people wouldn’t even consider downsellng as a successful sales option, or fear that once they start lowering their offers things will just take a wrong turn in terms of sales. So here, we’ll be talking about how that is simply not the case - and why downselling can be an untapped source of revenue for your IPS business.

Thinking about cross-selling in your photography business can be a challenge. While the indicators for the possibility of an upsell are often quite clear, cross-selling requires a bit of creativity involving your packages, your sales meetings or even your business.

There's invisible money all around - but it's up to you to see it.

Just how many upselling opportunities can one have? Where does it make the most sense? Are there any golden upselling options when offering print products via IPS photography? We’ve compiled a convenient source of information and tested upselling tips for you to find out!

A big part of successfully entrenching your photography business in the minds of your clients is done through setting yourself apart from the other photographers around you in a unique way. That’s what this little guide will set out to do - so tune in and see what you can achieve with just a few changes!

Calendars - typically used for recording important dates and deadlines. But they can do so much more.

Acrylics.

Newborn photographers! If you’ve been on the nPhoto block in recent time, you’ve probably heard a thing or two being said about acrylic products. To clear it all up and give you a straightforward direction, we’ll be showing the best products which use acrylic, that would also be perfect picks for your particular genre :)

There is a print product which most photographers completely overlook, or worse yet, underestimate enough to push it aside in favor of bigger, more “main package” tiers of products. The truth is, this may just be an ace up your sleeve which can elevate your packages and add-ons to the next level. That product is the Triplex.

We’re more than glad to share how, since there’s a few compelling cases that support it! Whether you’re looking into making a wedding book or working on professional photo books in general, here are a few reasons to not be intimidated by the idea too much.

Got a bunch of newborn photos from your latest session and you’re unsure how to present them? Perhaps your client is being a little indecisive and you want to take a new approach to their newborn album? We’ve got you covered. Here are a few baby photo album ideas you just might be able to make good use of :)