When it rains, it pours.

CRM - A must-have when running a growing photography business.

What's the idea behind this box?

The „Grow with me” folio box, also known as the milestones box, is a way of encouraging your clients to return for more sessions by offering them a convenient package. In this case, the package in mind would involve offering the client a baby keepsake box, which would be gradually completed over subsequent photo sessions. Many photographers are making use of this package already!

The world’s most expensive wedding cost almost one billion US dollars. While you may not find it likely to shoot a wedding like that anytime soon, you can still count on some stellar sales in the meantime, no matter where you may run your business. We’ll provide you with some discounts and tips on how to get there towards the end of the post!

A figure of speech.

How can a photographer best sell their craft in print? By knowing what value it can offer to their clients, and… by being a linguist.

OUTDATED.

That’s how the state of the photography industry might make you feel.

It’s for good reason too. The average consumer is finding it increasingly more difficult to justify spending large sums of money on a professional photographer with each coming year, especially with the advancements many smartphone companies have made in their respective camera departments in the last several years.

Luscious, eye-catching full-spread designs of a Photo Album. Complementing, yet not distracting matted prints. Emotion-evoking wall arts - you can make all of these happen through the lens of boudoir photography.

We’ve all heard about that coveted upsell. What about the potential of a downsell?

A potential which is often wasted. Most people wouldn’t even consider downsellng as a successful sales option, or fear that once they start lowering their offers things will just take a wrong turn in terms of sales. So here, we’ll be talking about how that is simply not the case - and why downselling can be an untapped source of revenue for your IPS business.

Thinking about cross-selling in your photography business can be a challenge. While the indicators for the possibility of an upsell are often quite clear, cross-selling requires a bit of creativity involving your packages, your sales meetings or even your business.

There's invisible money all around - but it's up to you to see it.

Just how many upselling opportunities can one have? Where does it make the most sense? Are there any golden upselling options when offering print products via IPS photography? We’ve compiled a convenient source of information and tested upselling tips for you to find out!